Team Lead Performance Marketing – Programmatic Advertising (f/m/d)

Responsibilities

• Lead, mentor, and grow a team of performance marketing managers: building a culture where people feel supported, challenged, and excited to do great work
• Own the full DSP marketing scope for existing and new clients, making sure every campaign is strategically aligned with their business objectives
• Plan, steer, monitor, and continuously optimize DSP campaigns alongside your team
• Stay hands-on: you’ll manage your own campaigns, test new features, and bring those insights back to the team
• Build strong client relationships: understanding their needs, shaping advertising strategies together, and presenting results with clarity and confidence
• Translate campaign knowledge (awareness, consideration, purchase, loyalty) into concrete recommendations that are always grounded in media budget realities and client objectives
• Act as a sparring partner for your team, raising the bar on campaign quality through better processes, smarter tools, and sharper reporting
• Drive the evolution of our dashboards by turning it into a go-to resource for efficient analysis and client reporting
• Keep a close eye on industry trends and emerging technologies, and translate those insights into real improvements for our clients and service offering
• Champion innovation within our DSP practice by bringing fresh ideas and a forward-thinking mindset to everything you do

Requirements

• You have at least 3 – 5 years of experience in performance marketing, ideally with first leadership experience under your belt
• Strong expertise in programmatic advertising, hands-on experience with Amazon DSP and/or The Trade Desk is a big plus
• A sharp analytical mind paired with a technical understanding of the programmatic landscape: you love digging into data and finding solutions
• Comfortable working with complex data sets and turning insights into clear, actionable recommendations
• Excellent communication skills: you can make complex topics feel simple, whether you’re presenting to a client or aligning with your team
• Proven ability to build and sustain strong client relationships, even in fast-moving or complex environments
• Always looking to learn, grow, and stay ahead of the curve
• Comfortable taking initiative and making decisions independently, even when things are ambiguous
• You are fluent in English (written and spoken)