Growth Design Director

As a Growth Design Director, you will lead the creation of a high-velocity experimentation engine that drives measurable business impact at scale. You’ll define and execute an AI-first design strategy that seamlessly connects user experience with core growth metrics, ensuring continuous optimization across acquisition, activation, and retention. Operating at the intersection of design, data, and product, you will translate behavioral insights into scalable solutions, establish rigorous testing frameworks, and partner closely with Product, Engineering, Marketing, and Data to accelerate conversion and revenue outcomes through disciplined, data-driven execution. If you have a strong track record of driving growth through experimentation, bring deep design and product thinking, and have a forward-looking perspective on how AI can unlock customer and business value, we’d love to hear from you!

Your new adventure:

• Act as a player-coach by setting the vision and mentoring the team while remaining deeply involved in the craft and prototyping complex systems
• Own the end-to-end strategy for user acquisition, activation, and retention by identifying and designing experiments for high-leverage opportunities in the user journey
• Establish internal processes for rapid-fire testing to ensure the team moves from hypothesis to live experiment with industry-leading speed
• Champion a culture of experimentation, advocating for “fail fast, learn faster” across the organization
• Lead the adoption of AI-driven methodologies to automate design tasks, generate multi-variant tests, and deliver real-time personalized experiences
• Utilize behavioral data to inform all design choices, building systems that allow user behavior to dictate product direction
• Partner closely with Product, Engineering, Data, Marketing, and Leadership to align experimentation efforts, ensure technical feasibility, leverage behavioral insights, and translate design impact into measurable business outcomes
• Lead and grow a team of 4-5 product designers, building a culture of craft, clarity, and customer obsession

Does this sound like you?

• 12+ years of experience in product design
• 5+ years of experience leading and managing design teams, with a focus on mentorship, performance, and culture-building
• A proven history of applying design principles to influence user behavior and drive measurable business outcomes like revenue and acquisition
• The ability to interpret behavioral data, read A/B test results, and use quantitative insights to validate or pivot design hypotheses
• Deep experience in architecting and running systematic tests (multivariate or A/B) at a high velocity without compromising output quality
• Hands-on experience with AI-assisted design and productivity tools to automate workflows and generate content or variants at scale
• Ability to map complex user journeys and identify high-leverage friction points that align with core business goals
• Specialized skills in fine-tuning AI models or building custom automated design pipelines