Senior Growth Marketing

About us

Founded in 2019 and part of Y Combinator's 2020 cohort, Photoroom is the leading visual solution for e-commerce.

We've raised Series B funding and reached 300+ million users worldwide, processing over 5 billion images annually and serving both small businesses and major enterprises like Amazon, DoorDash, and Decathlon through our mobile app, web platform, and API.

We're a remote-friendly team of 100+ passionate builders giving e-commerce businesses superpowers to create visuals that help them grow, making the hardest parts of selling online disappear. We focus on craft, innovation, and collaboration, creating exceptional impact for e-commerce businesses worldwide.

Role Summary

We’re looking for a Senior Growth Marketing builder to help Photoroom unlock new acquisition channels for our fast developing SMB business. This role is for a modern growth hacker. Someone who combines strong marketing instincts (distribution, messaging, demand capture) with the ability to quickly build and ship growth experiments using AI-powered tools.

You will design, build, and launch acquisition surfaces that attract new users to Photoroom. These can be tools, generators, programmatic pages, lightweight integrations, any that brings growth. These experiments will primarily live outside the core product and are designed to capture demand, open new growth channels, and drive user acquisition at scale.

You will operate with high autonomy, moving quickly from idea build distribution learning.

This is a marketing role for someone who can build, not a product role that sometimes touches growth.

About the Role

• Own revenue growth targets for SMB — Drive measurable revenue growth by bringing in, converting and retaining new users across paid, organic, and experimental channels, with direct accountability to monthly acquisition and conversion goals. You work within the growth team which has a cross-functional team to unlock you.
• Find where demand lives and build assets that capture it — Analyse search trends, marketplace signals, community conversations, and competitive gaps to identify where potential users already are. Then create the pages, tools, and entry points that meet them there.
• Analyze the end to end user journey and launch and run high-velocity growth experiments — Design, build, and ship weekly experiments across new and existing channels (SEO, partnerships, referral loops, viral mechanics, community, content) to discover outlier growth plays and double down on what works. We expect a high-volume experimentation pace, think 10+ experiments a month.
• Vibe-code production-ready growth assets — Use AI-powered tools (Claude, Cursor, Lovable, n8n …) to independently build and ship continuously.
• Analyze, iterate, and scale winners — Build dashboards and tracking to measure experiment impact end-to-end (from impression to paying user), share learnings with the team, and systematically scale what drives ROI.

About You

• You’re passionate about ensuring the smoothest user journey, removing friction to achieve high conversion rates.
• 6+ years building or scaling growth in a high-growth tech or AI company focused on SMB— Roles such as growth, growth hacking, product growth, growth engineering, or builder roles.
• Strong marketer — You understand acquisition, distribution loops, messaging, and demand capture. GTM is your bread and butter. You go from idea distribution experiment learning very quickly.
• Strong vibe coder — You can independently build and ship production-ready web experiences using modern AI coding tools. You don't wait for developers or designers; you ship it yourself, fast.
• Experiment-obsessed and data-driven — You've run hundreds of growth experiments, know how to set up proper tracking and attribution, and make decisions based on data, not gut feelings.
• Scrappy and comfortable with ambiguity — You don’t need a playbook. You’re energized by figuring out what works from scratch, testing ideas that might not pan out, and iterating your way to a winning channel. You’re not looking for small optimizations.
• Autonomous with proactive transparency — You operate with high ownership and move quickly from idea to execution. In our remote environment, you share plans early, keep the team informed, and communicate openly so everyone stays aligned.

What you might ship in your First 90 days

Examples of experiments this role could launch:

• A free AI-optimised SEO product description that attracts thousands of new merchants creating product visuals.
• Programmatic pages for sellers (Shopify, WooCommerce, eBay) showcasing how to generate product images for specific product categories.
• A micro-tool that turns a product URL into ready-to-use marketing visuals (ads, social posts, listings) and drives users to Photoroom.
• A lightweight integration or automation that lets sellers automatically generate product photos from their catalog.