Your responsibility: Build and scale Kranus Health’s online growth engine from 0 1 10.
Build online marketing from scratch for a well-established, revenue-strong company
Own P&L + the full performance marketing KPI stack end-to-end (CAC, ROAS, LTV, payback, funnel conversion, contribution margin — the whole thing)
Acquirepatients in a complex regulatory environment
Build the funnel: creatives landing pages tracking iteration scale
Run, optimize and scale acquisition across Google Ads (Search, Performance Max, YouTube), Meta (Facebook/Instagram) and whatever works next (Communities,TikTok, affiliates, retargeting, partnerships)
Your mindset: You’re not “interested in marketing”. You’re obsessed with making numbers move.
A extremely detail-oriented, data-driven nerd (in the best way)
Someone who loves building things and fine-tuning daily
You work with AI agents before you ask for more team resources
Comfortable with online tools and workflows — you can MacGyver your way through anything
High-agency, outcome-obsessed, and accountable (You don’t say “someone should” — you say“I’ll do it.”)
Your background: We don’t care about perfect CVs. We care about proof of execution.
A university degree in a structured field (e.g. engineering, economics, math, science, computer science)
A track record of building something from scratch (side projects, internships with real responsibility, first 1–2 years in a high-performance environment)
Bonus points if you’ve ever
built paid channels from zero
owned a budget
run experiments weekly
done funnel + landing page work
built dashboards and tracking (GA4, GTM, Looker, etc.)
Tools you'll probably touch
Google Adsstack (GA4, GTM, ...), Meta AdsStack
Creative AI toolchain: Superscale, Claude (Code), Recraft but also Canva, Figma
HubSpot CRM (incl. tracking / attribution setup)
Dashboards, Dashboards, Dashboards (PBI & other tools)
Landing page tools (we are team Squarespace for our LPs, but you can Claude Code your way out if you present us a good case)