Your daily business
"You click 'Export as…' and send off the first ad of an ongoing campaign. A rush of excitement hits. You close your laptop with a grin."
Working at YOYABA means jumping straight into the action. No lengthy onboarding documents, no slow ramp-up. From day one, you're embedded in top-account projects, owning creative direction, managing a sharp freelancer network, and making sure every asset that leaves the studio is something to be proud of. Sound like your kind of project?
Then read on.
What You'll Own
- Full creative responsibility for the graphic design of all social media campaign assets
- Concepting, drafting, and designing multiple ad variations: Image, Carousel, and beyond
- Continuous optimization through A/B testing and implementing resulting adjustments
- Building and managing a structured freelancer pool across illustration, motion, UI, and photography
- Briefing, steering, and giving structured feedback to external creatives
- Quality assurance of all design materials before internal sign-off and client delivery
- Developing and maintaining design guidelines, style guides, and brand systems
- Active trend research across brands and competitors to keep designs sharp and current
- Presenting concepts to clients and handling feedback constructively
Requirements
What you bring
- 5+ years of hands-on Art Direction, ideally in an agency or fast-scaling creative team
- Experience with AI Design Tools is a must; first touch points with AI Video a plus
- Proven experience designing for social media campaigns — and knowing what makes them perform
- Track record of managing freelancer networks and coordinating external creative talent
- A sharp eye for quality, consistency, and the details that separate good from great
- Proficiency with Figma, Adobe Illustrator, Photoshop, InDesign, and/or After Effects
- Familiarity with interaction design, rapid prototyping, and QA workflows
- Independent working style, you manage your own deadlines in a fast-moving environment
- Clear, constructive communication in English (German a plus)